SOL Vintners package
and distribute California
wine to Asian markets.
The sun motif was a
requested solution. We
decided to develop the
split color background
to reference the
cultural yin/yang found
throughout the Asian
market, choosing colors
common to both Asia
and California. We
added brush strokes of
hills and rows of vines
suggesting the vineyards
of Napa and Sonoma,
while also implying the
common Asian icon of
pagoda rooflines.
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